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Urban Decay Gets Greedy

Newest eye primer, Greed, is already a cult sensation.

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By: TOM BRANNA

Editor

Urban Decay’s latest holiday rollout, Little Sins Eyeshadow Primer Potion Set, contains a tiny but powerful weapon—Greed, the brand’s newest eyeshadow primer. Each of the Urban Decay Eyeshadow Primer Potions in this travel-friendly set—out now at Sephora—has a different desirable finish, but all give you a base that makes eyeshadow last with more vibrant color and without any creasing. Original dries invisibly, while Sin is a shimmering champagne shade that doubles as a highlight...

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